In today’s fast-paced automotive world, customer expectations often outrun what traditional dealership service departments can deliver. Long wait times, surprise repair costs, and fragmented communication are no longer accepted. Xtime changes the game by digitizing every step from scheduling to payment creating a modern, efficient, and transparent service experience that delights customers and boosts fixed‑ops revenue.
1. What Is Xtime?
Xtime is a cloud-based service experience platform trusted by nearly 7,000 franchise dealerships and over 20 OEMs . It integrates multiple modular tools—Schedule, Engage, Inspect, Pay, and Invite—into a seamless workflow that spans appointment booking, digital inspections, approvals, contactless payments, and retention campaigns.
2. Core Modules & Their Value
Xtime Schedule: Intelligent Appointment Booking
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24/7 online and mobile scheduling, synced with DMS and OEM systems
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Capacity management ensures optimized bay usage
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Custom menus and pricing promotions tailored to each customer
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Integrated rideshare options like Lyft for convenience
Benefits include fewer no-shows, reduced phone pressure, and higher customer satisfaction.
Xtime Engage: Digital Check-In & Communication
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Advisors use tablets or kiosks for personalized, data-backed check-ins
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Features include tablet-guided intake, electronic signatures, and two-way text messaging
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Enables transparent repair writing and professional customer engagement
Xtime Inspect: Media-Rich Vehicle Inspections
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Technicians conduct multipoint inspections on mobile, attaching photos/videos .
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Customers receive visual proof of vehicle needs for informed approvals
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Median approval time for multimedia-enhanced recommendations is just 7 minutes
Xtime Pay: Contactless Payment Experience
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Enables text or email invoice delivery for convenient mobile payments
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Supports in-lane tablet checkout and DMS syncs for seamless payment processing
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Reduces cashier wait times and improves customer experience
Xtime Invite: Automated Retention Campaigns
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Sends targeted service messages based on previous visits, mileage, or declined services
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Works across email, SMS, and in-dealer channels to boost return visits
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Helps dealerships recover revenue and fill service bays consistently
3. 2025 Platform Enhancements
In early 2025, Cox Automotive introduced key updates to Xtime:
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New messaging center: bulk texting, chat tracking, improved customer communication
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Enhanced multimedia: higher-resolution video with noise cancellation & subtitles; brandable MPI clips
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Performance dashboards: live tracking of Additional Service Recommendations (ASRs) and technician output
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Simplified reporting and deeper DMS integration for improved workflows
These enhancements reinforce Xtime’s integration within Cox Automotive’s Retail360 ecosystem, optimizing both sales and service .
4. Dealer Success Metrics
Dealerships using Xtime typically report:
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46% increase in revenue per repair order
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Approvals in as little as 7 minutes with multimedia assistance
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High ROI in customer retention and service efficiency
By August 2023–July 2024, Xtime dealers saw notable gains in additional ROs, dollars per RO, and overall CSI scores .
5. User Experiences: Pros & Cons
Positive feedback:
“XTime as a customer facing tool is fantastic. It's clean, crisp, and user friendly.”
Customers appreciate transparency and intuitive design.
Challenges:
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DMS integration issues, especially with CDK and Dealertrack—resulting in duplication of efforts and occasional sync delays
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Interface glitches reported by parts staff—e.g., freezing screens, parts quoting delays, and buggy behavior
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Learning curve—requires hands-on implementation, training, and cross-departmental adoption
Dealers who invest in onboarding, provide training, and maintain DMS alignment get the most value.
6. Best Practices for Xtime Deployment
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Skillful onboarding: Ensure dedicated training by Xtime’s Performance Managers
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Integrate across departments: Involve advisors, techs, and parts staff in workflows
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Monitor performance metrics: Track ASRs, approvals, and RO values via dashboard analytics
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Optimize Invite campaigns: Use data-driven outreach to boost repeat business
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Maintain integrations: Keep DMS and pricing data synced for smooth operation
7. Is Xtime Right for Your Dealership?
Xtime is ideal if you’re:
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A franchise dealership or multi-location group
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Ready to adopt digital-first workflows in service
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Seeking measurable gains in revenue, efficiency, and satisfaction
But it requires:
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Organizational commitment
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Thorough staff training
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Proper DMS setup and data hygiene
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Consistent usage by all departments
When fully adopted, dealerships often see faster approvals, stronger upsell, and happier customers.
8. Getting Started with Xtime
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Explore solutions and case studies at
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Request a personalized demo to see core modules in action
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Evaluate ROI using Xtime’s metrics and dealer benchmarks
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Plan a phased rollout—starting with Schedule and Engage, then expanding to Inspect, Pay, and Invite
In a world where consumers expect transparency and convenience at every touchpoint, Xtime gives dealerships the power to deliver. It modernizes fixed‑ops and transforms the service lane into a profitable, customer-centric, digital-first operation.
With robust integrations, award-winning tools, and measurable ROI, Xtime isn’t just software—it’s a game‑changer.